Whether you're a new entrepreneur looking to create a relatable brand or an established business owner seeking a more affordable, DIY branding solution, this workbook is perfect for you!
By the end of this 30-page workbook with bite-sized, actionable steps, you'll have all the clarity to create a brand that connects with and attracts your ideal audience.
This workbook's got your back. It's here to help you go from "OMG, where do I even start?" to "Yep, I've got this." So, buckle up, because you're about to go on a pretty cool journey towards a brand that's real, strong, and
Finally, you'll delve into the nitty-gritty of visual identity. Create a logo that’s more recognizable than your mom’s face. Learn the gist color psychology and pick a palette that speaks to your audience. Then select font pairings that communicate your brand’s essence at a glance.
Then, choose what your brand voice sounds like and personality acts like. This is where the fun begins! You get to give your brand a big ol’ shot of personality. You'll find the perfect tone of voice, the one that vibes with your audience and feels just right for your brand.
Next up, you're gonna nail down your target audience. You'll get to know what they want, what they need, and what's bugging them. Once you've got that down, you'll be all set to create a brand that feels like the answer to their prayers, a brand they can really vibe with.
In the first section, you'll dive deep into the essence of your brand. Your vision and mission for your business overall — the big ideas that guide your brand. Get clear on this, and all your future decisions become a heck of a lot easier and more in tune with what your brand is all about.
In the first section, you'll dive deep into the essence of your brand. Your vision and mission for your business overall — the big ideas that guide your brand. Get clear on this, and all your future decisions become a heck of a lot easier and more in tune with what your brand is all about.
Next up, you're gonna nail down your target audience. You'll get to know what they want, what they need, and what's bugging them. Once you've got that down, you'll be all set to create a brand that feels like the answer to their prayers, a brand they can really vibe with.
Then, choose what your brand voice sounds like and personality acts like. This is where the fun begins! You get to give your brand a big ol’ shot of personality. You'll find the perfect tone of voice, the one that vibes with your audience and feels just right for your brand.
Finally, you'll delve into the nitty-gritty of visual identity. Create a logo that’s more recognizable than your mom’s face. Learn the gist color psychology and pick a palette that speaks to your audience. Then select font pairings that communicate your brand’s essence at a glance.
So you can check things off as you grow and have everything in place for a solid brand.
Wow, I just wanted to let you know how excellent your guide is! It's absolutely perfect for newbie entrepreneurs who are just starting out with their businesses. You have provided all the necessary information and resources they need to succeed.
I was especially impressed by your detailed explanations of branding, which answered all of my questions. It's a must-have resource for anyone who's bootstrapping or taking the DIY approach to starting a business. Plus, the guide is visually appealing and very engaging to read.
I was feeling very stuck figuring out what I wanted my brand to look like or how I wanted it to be represented. This workbook helped me put all my thoughts into very simple answers and I am so pleased with how I feel about starting my business now. I knew what I wanted my practice to offer, but writing down my values helped me even come up with a name for my business, Authentic Therapy Services, and some exciting ways to represent it.
After finishing this workbook, I feel like I can better connect with people I want to serve and market myself according to my values. I would highly recommend this workbook to anyone starting their own business. It truly only took me about 10-15 minutes and became a very impactful brainstorm session.
To say this workbook changed my life, is an understatement. It made me take a deeper look at my life, not just my career and "brand" that I thought I had in place. The way this guide breaks everything down, and speaks really simply (does not talk down to you AT ALL) about what things mean, helped in so many ways! This workbook asks all the important questions that I had never put as a "priority" for myself and my business, really is invaluable.
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